Turck and Banner Engineering came together once again to open their
second joint venture in Southeast Asia (SEA). Following the opening of the regional
headquarters in Singapore, the two partners set up Turck Banner Malaysia Sdn
Bhd in March earlier this year, inaugurating the new business premises of the
company in Petaling Jaya.
Both partners agreed to cover specific markets in joint ventures as part
of their internationalisation strategy.
Managing director Darren Chan formulated the objectives of the company
in his opening speech: “We aim to be close to our customers and as partners for
automation, support them with our products and services in the development of
The official opening ceremony was also attended by guests Frank Rohn,
APAC sales manager from Turck headquarters in M√ºlheim an der Ruhr, and Matthias
Turck, SEA sales manager. Banner Engineering was represented by Bob Schlicksup,
vice president for global business, and Patrick Maguire, senior Asia business
development director. Chuck Choi, the managing director of the regional
headquarters Turck Banner Singapore, was also present. They cut the opening ribbon
together with Darren Chan.
The partnership in the ASEAN region is not the
first joint venture between the two companies. Turck and Banner Engineering
have successfully worked together in Europe for many years with joint ventures
in England, France and Italy. Turck is the regional sales partner for Banner
products in many other regions.